LMK Consulting provides strategic marketing expertise to professional service firms and organizations that are pursuing long term growth in their revenues and profits. By developing well-defined business goals, market targets and communications tools, LMK Consulting helps clients understand their strengths and leverage those strengths to grow a profitable client or membership base that achieves short and long term goals.
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Published Articles
In Search of Greatness - June 2010
I finally finished reading Good to Great again, ironically while I was riding the Amtrak
to Chicago.
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Marketing That Works™ Are you ready? - May 2010
I don’t think anyone in the Michigan A/E/C trenches is declaring the recession over. Nor are we ready to relax our focus on cost control and business development…
>> read more
Marketing That Works! - April 2010
Are you wondering...
• What kind of marketing should we do?
• How much should I be spending on marketing?
>> read
more
Find a Bright Spot and clone it. - March
2010
We can’t help ourselves. We are problem solvers. It’s what makes
us good (great?)
at what we do.
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The Go/No Go… going, going, gone? - February 2010
Way back in January 2005, I wrote an article entitled, “We’re getting killed out there!”
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more
Rediscovering the Hedgehog Concept – January 2010
I continue to rediscover the nuggets in Jim Collins’ Good to Great. The hedgehog concept is one of these.
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more
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